Topo Chico
Sip Summer Diferente
For Topo Chico Hard Seltzer, we crafted a turn-key shopper marketing campaign inviting people to break from the norm and embrace an authentic summer. A playful digital activation served as the hub, featuring a QR code that led to an interactive quiz with prizing matched to their vibe
Key Visual: Bold bright colors entice people to try a more authentic summer experience.
We created a full shopper toolkit for on and off-premise, multiple store formats, and digital activation.
Eye-catching and modular POS materials featuring vibrant colors and authentic, themed designs, scalable from single-case stackers to immersive retail theater experiences.
On-premise “look of success” rendering showing toolikit elements in-situ.